The Apprentice - Season 7 - Eps 2: Mobile Phone Application
An early morning delivery sends the candidates into the fast-paced world of technology. Lord Sugar challenges the teams to think big and go global as they must design, launch and promote a new mobile phone application. In the battle for downloads, the teams must create a mobile app and pitch it to three influential technology websites to become 'App of the Day', as well as attempt to convince a huge crowd of bloggers and software experts at a major gaming fair to support the application and increase downloads. With their apps downloadable for 24 hours, a dramatic result leads to a fierce boardroom battle, and one more candidate faces Lord Sugar's immortal words: 'You're fired'.
About The Apprentice

Title: The Apprentice
First Air Date: 2005-02-16
Last Air Date: 2025-03-27
Status: Returning Series
Rating: 5.8/10 (from 29 votes)
Language: EN
Seasons: 20
Total Episodes: 254
Network: BBC One
Genres: Reality
Production Companies: Talkback, Mark Burnett Productions, Talkback Thames, Boundless, United Artists Media Group, MGM Television, Fremantle Productions
Synopsis
British version of the reality competitions series that sees young entrepreneurs compete in several business tasks, attempting to survive the weekly firings in order to become the business partner of one of the most successful businessmen.
Cast

Lord Alan Sugar
Self - The Boss

Mark Halliley
Self - Narrator (voice)

Karren Brady
Self

Tim Campbell
Self